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Another little interview covering our soon-to-be-demolished house…

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SF have had the pleasure of knowing the id-iom boys for many years and along the way there have been some interesting sites… not least the 7am sessions on Brixton Hill with leopard print onesies and facial hair. This interview gets a little closer to the brothers of paint as they answer questions at their Haus of Pain-t

Firstly when is the house there till? and can anyone come and have a look around?

Sholto: The house is probably going to be around for another week or two but we’ve no final date at the moment. We’d love to have people round but i’m not entirely sure how an open house would work out

Hugo: Just the other day a part of one of the rooms in the attic fell down. I’m not talking about a whole collapse here where we can see the clouds in the sky but just…

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Eye of the Tiger

Eye of the Tiger

Occasionally we are commissioned to produce something which isn’t much like our usual output and today’s offering is a good example. A while ago we were asked to come up a picture for a 40th birthday present and I’d like to think we finally managed to succeed with our off-the-wall offering of ‘Grandad, a bohemian grenade especially for you!‘

So when we were asked to do something for a 30th birthday we thought we’d have a little check of the interweb to see what was no.1 on their birthday. Lo and behold it was Survivor’s ‘Eye of the Tiger‘ so with such a good birth tune we thought it prudent to keep things simple. With our time done and our chances taken we purchased the 12″ vinyl version from Ebay and it was then just a simple matter of cutting a stencil for the dedication then getting it passed to our framer. My favourite touch on the sleeve design is the fact the band are reflected in the tiger’s eye. Hang tough and stay hungry.

Cheers

id-iom

The Black Rosette

The Black Rosette

We were asked to produce something for a teenage girl which, it turns out, was something of a tough commission for us. Now I’m neither teenaged nor female so trying to get in touch with my inner little girl in order to come up with something suitable proved pretty difficult. We did our best though and despite the fact that there were many different avenues which proved to be design dead-ends we finally managed to decide on something which wasn’t that girly or childish (so hopefully she’d still like it in a few years) but featured a few of her favourite things – horses, music and sport.

I got to present it personally (which is always a nerve racking experience) but she seemed to genuinely like it and immediately took a picture to post on Facebook so I suppose that’s commendation enough.

Cheers

id-iom

Siete

Seven – Panorama

Seven – Carnation

Seven – Siete

Seven – Lips

Seven – Catalan lips

The boys down at Seven asked us to pop down and paint some more of their walls for their upcoming 1st birthday. This time though we were asked to paint one of the upstairs rooms (soon enough we’ll have given the whole place a lick of paint) instead of the corridor downstairs. We were asked to try and bring more light into the room as you can’t really see anything from bustling Brixton Market below. That one was easy at least – let’s paint the room white we thought – done. We still had to come up with a design though and this proved to be a little trickier.

After many hours of pondering what to do we decided to go back to basics. Seven is a Spanish tapas bar –  ah ha! Spain! That’s a good start we thought. So off to the interweb we went to search out anything to do with Spain. At this point ideas started to germinate and bloom into flowers of inspiration. What did we come up with you ask, well, first off we have a metre wide strip of Miro inspired graffiti that goes across all the walls. Its bright, colourful and fits the bill perfectly. We still needed something a little extra and this is where the clavel (or carnation to you and me), an adapted version of the Rolling Stones lips logo and our elementary Spanish came in. One side wall has a hand bearing a carnation – which, as we all know, is the floral emblem of Spain. The back wall has ‘siete’ on it which even I know is Spanish for ‘seven’. And the other side wall has a couple of Rolling Stones lips emblazoned with the flags of Spain and Catalonia that are sticking their tongues out at passing market goers. Job done.

Cheers

id-iom

Good Drugs: Bad Drugs

Good Drugs: Bad Drugs

We did a few fake Tube adverts a while back but I’ve just found this one on the camera and realised that we forgot to share it with all the peoples on the interweb. Of course id-iom does not condone drugs in an official capacity but we do recognise that there needs to be standards for all parties involved otherwise some serious problems might arise and who would want that? Not us that’s for sure!!

All we’re asking is for people to heed the advice given on the advert. If everyone does there should be no need to get serious.

Cheers

id-iom

Monkey Love

Monkey Love

There I was walking around the House of Pain(t) when i noticed the other half of id-iom had put up some David Guetta style hands on one of the walls. A representation of modern day love if you will. This forced me into a state of cognitive dissonance so I decided to disrobe, sit on the floor in a Zen-like state and try some deep meditation to see if i could come up with something fitting for the other wall. After some concentration and a quick snooze the idea hit me like a wet fish to the side of the head. To balance out this vacuous 21st century representation of love I would turn the other way and show some prehistoric style love. What better way to do that than show a rag tag collection of bones in the shape of a monkey skeleton with a magnificent beating heart in its rib cage. That will teach you to show your stupid gangly fingers at me David Guetta!!

Cheers

id-iom

Pigeon Grenades

Pigeon Grenades. Good Price.

Pigeon Grenade – cryptic advertising wheatpaste

Living in London it’s  sometimes hard to ignore the pigeons that are constantly hanging around looking shifty with their scruffy wings and malformed feet. They are particularly numerous around the city centre and obviously flock around you whenever you produce something to eat. Well now we have the answer. Pigeon Grenades! Safe to use – even in an urban environment. They will blow those suckers right out of the sky with a minimum of collateral damage. Get them now whilst the good prices last. Email Mark for details…

I first came across Mark Aburi when he sent me an email promising a sizeable share of several million dollars if only i’d help him shift it out of Africa. Since then I’ve decided to do my best to make sure he gets some emails – although they probably aren’t quite the emails he was hoping for. Welcome to id-iom’s continued attempt at artistic scam-baiting. You can view our earlier efforts here, here and here.

Please feel free to get in touch with Mark (at aburimar777@gmail.com) about Pigeon Grenades, any of our earlier efforts or just about any topic at all as he’s happy to help on any issue – from the mundane to the world-shatteringly important. Just drop him a line…

Cheers

id-iom

A Lonely Face in a Vacant Place

A Lonely Face in a Vacant Place

A Lonely Face in a Vacant Place

 

There we were thinking we’d taken up just about all available wall space at the studio when we moved a set of shelves to reveal yet another bit of pristine wall lurking behind them that was just asking to have some paint thrown at it. This new bit of wall was facing Tell Tale Signs that we’d painted last week and we decided that she could do with some company. As they are on opposite walls and the lady from Tell Tale Signs has a surly look and a red nose we thought we’d give her counterpart a nice blue nose so they can some kind of Liverpudlian stare-off until the bulldozers move in…

Cheers

id-iom

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We had Myriam round to our House of Pain(t). She got some great shots and asked some questions…

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I visited Sholto & Hugo Id-ioms studio yesterday, a 4 storey Victorian house all ivy covered exterior and damp infested interior. This scheduled for demolition house has been their artistic base for the past 18 months and is now virtually a live gallery space which Hugo & Sholto work on round the clock until the demolition men come to smash it to the ground. I actually felt like I was attending a huge installation show as I wandered the empty landings, opening doors to a myriad of rooms where every inch of wall (and ceiling) space is covered with their distinctive work.

Let me take you on a photographic journey before asking Hugo & Sholto some obligatory questions.

      Time for a little ‘good cop, bad cop’…

When did you both realise that you worked well together?

Sholto: We’ve been brothers for a good while now and despite…

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I Love Graffiti

I Love Graffiti

I love graffiti. Well it’s true. And I’m not ashamed to say it. The very pink room at the top of the house had to wait longest to get desecrated but, strangely, was the first to get completed. I think the motivation and concept are fairly simple with this piece although I think the cartoon below (by The Rut) has been percolating in my brain and probably had something to do with it too:

That’s how i roll…

We’ll hopefully get a panoramic shot of the pink room in the next few days so watch this space…

Cheers

id-iom

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• The House of Graffiti – Round 2. Fight! (thisisidiom.wordpress.com)