Daily Archives: July 9, 2019

21 grams pure white

There was a scientific study published in 1907 by Duncan MacDougall which hypothesised that souls have a physical weight and this could be measured by simply weighing a patient both before and after death. The weight that he came up with for the soul? Why 21 grams of course. I’m just guessing at it’s purity and colour with ‘pure white’ but I think we’d all be a little disappointed if it was black and mixed up with some other bodily detritus like a dirty little snot ball.

Anyway, if you’ve ever wanted an id-iom piece but didn’t have the dollar then worry no further. We’re doing a little edition of A4 hot foil prints for £15 unframed (+ postage). Drop us a line if you’re interested in ’21 grams pure white’.

Cheers

id-iom

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