Category Archives: subvertising

Dead Pony Club

There I was, minding my own business, whilst perusing the aisles of my local supermarket. I happened to glance at a bottle of Dead Pony Club by Brewdog and realised the supermarket description (‘Pale Ale 3.8% is brewed with a solid malt base’ – blah, blah, blah) did no favours to a drink with such a name. I decided to use my overactive imagination as a guide to remedy this with a description a bit more fitting…

If this was an 80’s film this would now be the montage section where I scan, find fonts, use my computer and finally print out the finished product. We’d then segue back to me walking up the street about to complete my mission with the supermarket insertion of my replacement label. Cue credits. 

Cheers

id-iom

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Filed under art, culture jamming, digital, fake ad, funny, Graffiti, mixed media, street art, subvertising

Badvertising – Taste the Feeling (Hot foil edition)

It’s funny how many advertising slogans can be applied to the murky world of drugs if you’re so inclined. For today’s instalment in a series we’re imaginatively calling ‘badvertising’ we’ve gone for a reimagining of Coke Zero and the classic ‘Taste the feeling’ tagline and colour scheme. We could have just have easily used ‘real Coke taste and zero calories’ but preferred the classic tagline as it’s a little more descriptive in this instance. 

Anyway, today’s piece is on A4 paper and is made using the magic of imagination, foil and a laminator.

Cheers

id-iom

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Filed under art, Graffiti, street art, subvertising

We fight because we must

With the memory of the Extinction Rebellion protests in Central London still fresh I thought I’d design a propaganda poster of sorts. The speed at which we humans are destroying our own biosphere is nothing short of astonishing. If only we could apply ourselves to less destructive activities we may even have a chance still. So, we fight because we must.

She will make a fine hot foil print. Watch this space…

Cheers

id-iom

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Filed under art, digital, subvertising

Art samaritan foiled…

It’s typical isn’t it? I try and do something genuinely nice and the world conspires to deny my effort. There I was walking down the street when I happened upon what must be in the ranking for worst sign in the world. There is so much wrong with it that I don’t know where to start – damaged, dirty and illegible to begin with.

I felt a sign like that was doing any business more harm than good so decided to engage in a little guerilla marketing and upgrade their signage for them.

I’d designed their uncommissioned new signage and got as far as looking for a local printer when I realised they’d removed their on street display. Maybe they’re just psychic and don’t want anything to do with my garish redesign. Or perhaps they’d realised the sign’s nefarious potential as it was. Who knows? That’ll teach me anyway.

Love

id-iom#

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Filed under art, Commissions, funny, sign, subvertising

Badvertising – Taste the Feeling

It’s funny how many advertising slogans can be applied to the murky world of drugs if you’re so inclined. For today’s instalment in a series we’re imaginatively calling ‘badvertising’ we’ve gone for a reimagining of Coke Zero and the classic ‘Taste the feeling’ tagline and colour scheme. We could have just have easily used ‘real Coke taste and zero calories’ but preferred the classic tagline as it’s a little more descriptive in this instance. 

Anyway, today’s piece is on A2 paper and is made using the magic of imagination, spraypaint and stencils. Drop us a line if you’re interested…

Cheers

id-iom

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Filed under art, culture jamming, fake ad, funny, Painting, stencil, subvertising

Be careful what you ask for…

Sometimes you have to be careful what you ask for. We were tasked with providing a couple of canvases as prizes for a corporate away day.  We weren’t sure who the ultimate client was but we figured it didn’t make too much difference in the grand scheme of things. We probably could have gone for something a bit more life affirming but eventually decided that a couple of demotivational posters would surely fit the bill. So that’s exactly what they got. I hope they like them…

Cheers

id-iom

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Filed under art, Commissions, Painting, stencil, subvertising

Official Ball Tampering Kit

G’day! If you’ve ever wondered how some bowlers can deliver a ball with seemingly gravity defying swing then look no further. We’ve been working with the world renowned Cozen Academy for over 2 years to establish a new paradigm in ball tampering. Our patented high tech ‘yellow sandpaper’ works in any weather and can be discreetly used to rough up one side of the ball in a little over 15 seconds. This then allows for all kinds of bowling trickery – provided you’ve got the skill to carry it off! The kit is then small enough to be easily stashed just about anywhere at a moment’s notice and nobody is any the wiser. Work hard. Play smart.

The official kit is also available in a team-size max value pack for when you want everyone in on the action. Only available for a limited period.

Cheers

id-iom

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Filed under art, culture jamming, fake ad, funny, mixed media, products, subvertising