It’s not every day that we get a chance to be on ITV London news but if you live in London and kept your eyes peeled you may have caught us yesterday evening. ITV had sent their on the scene news reporter, Nick Thacher, to Brixton to do a report on how community groups who take care of their area can create lower crime rates and naturally we featured. Our mural of Lady Sulina that we did at the annual street party a couple of months ago was included as brightening up the area and reducing problem graffiti. ha! id-iom 1 world 0. Our mum will be so proud.
Tesco’s full fat Bantha milk
If you’ve ever wondered what happens when id-iom have a little time on their hands then look no further. We’re very pleased to announce our latest video collaboration. We’ve partnered with infamous intergalactic chef and sometime bounty hunter Bhuna Fett to produce this ‘Cooking with Bhuna Fett’ infomercial on behalf of Tesco’s and their new range of Bantha Milk.
We had to do an incredible amount of wrangling to get Bhuna Fett to agree to feature in our video. The amount of brown envelopes stuffed with galactic standard credits was incredible but then again what do you expect from a part time bounty hunter. After we’d paid Bhuna off we only had a 30 mins window in order to get all the footage we needed as he had some other urgent business to take care of.
So here it is. What you didn’t know you’d been waiting for…
Ah the power of the internet! Last week I was having a bit of a Youtube session when I came across a competitive eater by the name of the LA Beast who will eat just about anything. We first watched his cactus challenge video where, you guessed it, he eats a cactus. Whole. We then moved onto the ghost chilli challenge which brought tears to my eyes – as well as his. After perusing a few more videos we decided to check him out online. The banner on his Facebook page was looking a little pixelated so the muse demanded I create a new one for him as thanks for the amusement he provided.
Once I had an idea for the design it was all pretty straightforward except for the fact that I couldn’t find any decent resolution shots of his face in profile (which was required for my design). So there you have it. All that was left after that was to send it off to him and see if he’d get back. He did and it turns out he thought it was ‘awesome’. Everybody’s happy…
As a memento to our now demolished studio a good friend of id-iom came down to document our work at the ‘House of Pain(t)’ before it was razed to the ground. Here’s a new video he put together in the final days of the house. After watching this I’ve come to realise quite what a place we had. We just need another now…
You can also see the video that Spraying Bricks put together below:
For individual shots of the pieces you can see them on our flickr page here.