Feeling tired and emotional?

With today’s hectic lifestyle it’s no wonder we sometimes feel like we need to crawl into a nice dark cave for a couple of months just to escape a constant barrage of Facebook updates. For times like that I’ve come up with an advertisement for a (currently) fictional drink. I’m now just waiting for Red Bull to knock on my door to buy the rights.

I would imagine the drink to be something along the lines of an alcoholic power drink (do they even exist?) to be consumed when life conspires against you. A little something that would definitely separate the men from the boys. The online and TV advertising would feature an accompanying soundtrack of a dubstep version of Billy Ocean’s 1985 hit ‘When the going gets tough’ followed by the tagline of ‘Feeling tired and emotional? Try a can of Man The Fuck Up!’ read by James Earl Jones. And that would be that. I just wonder what a can of Man Up would actually tastes like although I’m not sure it would really matter.

It’s laser cut on wood and then hand painted and even has a little crystal resin on the can to make it look like condensation as if the can is nicely chilled. Drop us a line if interested.

Cheers

id-iom

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Other people’s graffiti – Brixton

In our occasional but continuing series of other people’s graffiti here’s a lovely shot of a ghost sign on the side of a building in Brixton advertising some long gone menswear brands (including classic British sportswear brand Bukta). It’s difficult to explain exactly what it is about ghost signs that I love the most – the fact that they’re even still there, the fact that they’re like kind of weird snapshot of the past or the fact that they’re blatant graffiti that most people don’t even notice exist. Probably all of the above plus I love the fact they’re usually a little grimy too. Perfection.

Cheers

id-iom

Man the f*ck up!

I’ve had a slightly enigmatic little project on the go for a little while now (as I’m really not sure what to do with it) and needed some fake advertising for the reverse side. Hmmm… What to do, what to do? Then in a  small flash of inspiration it came to me. I would create a drink advertisement for a nice frosty can of ‘Man the fuck up!’ Once I had that much locked in the rest of the design pretty much took care of itself.

I would imagine the drink to be something along the lines of an alcoholic power drink (do they even exist?) to be consumed when life conspires against you. A little something that would definitely separate the men from the boys. The online and TV advertising would feature an accompanying soundtrack of a dubstep version of Billy Ocean’s 1985 hit ‘When the going gets tough’ followed by the tagline of ‘Feeling tired and emotional? Try a can of Man the fuck up!’ read by James Earl Jones. And that would be that.  I just wonder what a can of Man Up would  actually tastes like…

Cheers

id-iom

Error 404: Advert not found

With the somewhat gusty weather we’ve had recently this billboard has managed to peel itself naked. And that, of course, is quite the affront to any self-respecting urban artist. So with our woolen thinking caps pulled down firmly on to our respective heads, we came up with a quick joke on the idea of the advert not being there.

We presumed the matter to be time sensitive as we weren’t sure when the ad man would be back to shove more tasteless shots of half naked women down our gullet so quickly set to work cutting a stencil. This is probably the reason why its so small compared to the actual billboard or at least that’s the story we’re sticking to. It was definitely nothing to do with the fact it was measured ‘by eye’…

Cheers

id-iom

I am not advert. I am art.

I am not advert. I am art.

The Tube. Love it or hate it it’s usually the quickest and most efficient way around London. But it’s often really rather busy. The entire tube system is festooned with adverts and due to my aversion to having low quality advertisements thrust into my consciousness I thought it only fair if we put up a little something of our own. A little spraypaint and screen-printing later we have ‘I am not advert. I am art’ and she now proudly rides the tube proclaiming her reason for being. Hopefully it’ll stay in place until the adverts are next changed and with any luck will leave a few mystified commuters in it’s wake.

Cheers

id-iom